Music tastes at the time often ran to lower-than-low sub tones fueled by 7-string models, and Squier produced a short-lived 7-string Showmaster guitar.
Throughout the early 2000s, Squier staples such as the Affinity and Standard series continued with few changes other than occasional color additions, although a new twin-pivot bridge with satin anodized saddles was added to the Standard Series (once again mirroring Fender in design evolution).
The Affinity Series paved the way for the subsequent great success of Squier instrument/amp/accessory packages, such as the Strat Pak and Bass Pak, that provided aspiring musicians with everything they need to enter the world of amplified music in a single all-in-one purchase (usually by mom or dad).
Fender had previously experimented with "holiday bundles," but the Squier package concept proved wildly successful, putting a new generation of young musicians on a path to making music.
Next came the existing Standard Series, and at the top of the line were the new Pro Tone models, fine instruments with special touches (aged plastic parts, shell pickguards, painted headcaps, etc.) that appealed to the growing number of Squier players who preferred to upgrade their instruments with after-market parts.
Higher-end options such as transparent finishes on ash bodies and gold hardware began to drive Squier prices up and elevate the brand perhaps a bit too close to Fender and Fender Japan during this brief era.
Accordingly, the long-dormant Squier name was resurrected and assigned to export versions of the new Fender Japan vintage models; these became known as Squier JV ("Japanese Vintage") instruments.
These high-quality models featured minimal design changes, including a small Squier logo on the headstock where the "Original Contour Body" decal normally appeared, and a more cost-effective zinc tremolo block in place of the usual steel one.S.-bound Squier models were given '70s features and touted as the first instruments ever "officially authorized" to borrow from Fender's classic designs.The series included Stratocaster, Telecaster and Precision bass models, and three Bullet® models—affordable entry-level instruments combining Stratocaster-style body shapes with Telecaster necks in triple-single-coil or dual-humbucking pickup versions, plus a split-pickup bass with a Telecaster-style headstock. The Squier Standard Series, introduced in the mid-1980s, was based on the original vintage models, but with more up-to-date features (likely mirroring design evolution and standardization at big brother Fender).By May, Fender Japan had six vintage instruments— '57 and '62 Stratocaster models, a '52 Telecaster, '57 and '62 Precision Bass® models and a 62 Jazz Bass®.Meanwhile, as the flood of Asian Fender copies surged over Europe, Fender sought a competitive low-cost alternative.Using the slogan "There's Magic in the Breed," Fender re-launched the Squier name in the U. By 1989, the series had evolved to include the Squier II Stratocaster (which had a more modern-looking tremolo) several non-pickguard contemporary designs, and even the heavy metal HM Series, which featured pointed headstocks and flashy finishes.